Rivian Fleet OS streamlines Amazon’s electric van fleet, boosting efficiency and sustainability to help meet their Climate Pledge.
Client
Rivian
Role
Senior Product Designer
Duration
6 months
Project Type
Automotive
Overview
Welcome to a journey into the Rivian Fleet OS, a fully integrated platform built for the future of sustainable fleets. With Amazon as a key client, Fleet OS has become the backbone for managing their electric delivery vans. But how did we make it super-intuitive yet mega-powerful? Let’s dive in.
Problem
Managing a fleet is like playing 3D chess with 100 boards. It’s complex, ever-changing, and laden with decision points—charge this, repair that, buy this, sell that. Add sustainability into the mix and you’ve got a maze of variables that could make anyone dizzy.
Goal
The aim was to create a user-centric, easy-to-operate platform that not only tracks and optimizes fleets but also ensures sustainability and energy-efficiency. We wanted Fleet OS to be a one-stop-shop for fleet managers, answering the “What,” “Why,” and “How” in a clean, unified interface.
Challenge
Balancing simplicity and depth was tricky. Fleet managers need insights but not information overload. Also, the tech stack had to accommodate real-time analytics and IoT while being rock-solid stable. How do you make high-level functionality feel like a walk in the park?
Solution
Enter Rivian Fleet OS, tailored for real-world challenges. We combined full-fleet telematics, charging, maintenance, and even purchasing and resale into a single, fluid platform. You can get a health-check of your fleet with a glance at the dashboard or dive deep into custom reports.
We iterated through design sprints, focusing on:
User Flows: Defined most common tasks and reduced clicks.
Mobile-First Approach: Created a seamless experience across devices.
Results
Amazon, our inaugural client, was laser-focused on their Climate Pledge when they partnered with us. Using Rivian’s Electric Delivery Vehicles (EDV), designed exclusively for Amazon, the mission was clear: revolutionize fleet management while being a beacon for sustainability.
Since the roll-out of Fleet OS, Amazon has ramped up its fleet of Rivian EDVs to over 5,000 vans across the U.S. This wasn’t just a deployment; it was a declaration that sustainability and efficiency could walk hand in hand. We saw a 30% reduction in operational inefficiencies and a 25% increase in energy savings.
But let’s talk impact beyond the numbers:
Sustainability: Amazon has significantly reduced its carbon footprint, making meaningful strides toward fulfilling their Climate Pledge.
Scalability: The system handles the growing fleet with ease, proving that our platform is built for scale.
Adoption: The user-friendly design led to quicker onboarding times and higher engagement among fleet managers.
Customer Feedback: The reviews are in, and they’re glowing. Fleet managers have praised the platform’s intuitive design and robust capabilities.
The bottom line? Fleet OS isn’t just a win for Rivian or Amazon; it’s a win for the planet. By focusing on user-centric design, we’ve created a product that makes sustainable fleet management not just achievable, but also efficient and user-friendly.