FordPass Mobile Application
- Project Details
Duration
1 Year
Role
UX Architect Associate Manager
Description
An intuitive app that lets users remotely manage and monitor their Ford vehicles for added convenience and connectivity.
Overview:
Designed as an intuitive mobile experience, this app allowed Ford drivers to remotely control and monitor their vehicles, making daily interactions simpler and more engaging. The app was crafted to promote ease of use, combining essential vehicle functions with real-time data in a user-friendly design.
Objectives:
Aimed at increasing user engagement with FordPass, the project sought to simplify remote vehicle management, provide users with vital insights, and integrate seamlessly with Ford’s connected vehicle ecosystem. The overarching objective was to enhance customer satisfaction through convenience and connectivity.
Concept and Interaction Explorations
Key Features:
Remote Vehicle Controls
Allows users to control essential car functions from their phone, enhancing convenience and security.
Vehicle Health Monitoring
Provides immediate updates on vehicle status, helping users stay on top of maintenance and health indicators.
Service Scheduling
Simplifies scheduling maintenance and locating nearby dealers, making it easy for users to manage their car’s upkeep.
Connected Vehicle Ecosystem
Syncs seamlessly with Ford’s broader connected systems, giving users a cohesive experience across devices.